Are mobile devices gaining in insurance sales strong. October 2013 in the last three years, the worldwide PC and notebook sales stagnated Dusseldorf, 17. The annual sales of tablets and Smartphones is doubled in the same period. Also in the insurance sales, mobile devices are increasingly gaining importance. If you would like to know more then you should visit Hikmet Ersek. Insurance IT faces its next big challenge. Although increasingly Internet-based sales applications have been created in recent years in the context of multi channel strategies. You can use but not optimally on mobile devices.
New strategies are necessary and many open questions: should existing applications made mobile capable or replaced by native apps for Apple, Google & co.? What is the operating concept for small displays? As intermediary with notebook and PC operate in the future? What if these are touch-capable? Do you need multiple solutions? The consulting and solution provider of b-tix GmbH has these issues turns and a calculator with new Operating concept developed. The Web app is running without installation in herkommlichen and mobile browsers and is based essentially on the b-tix client known in the market”. The user interface on the most important according to the Bauhaus principle, form follows function”is reduced. They are optimized for the user automatically, adapts to its own preferred ways of working and different devices. The wiper movements of tablets and Smartphones work on notebooks and PCs here the mouse becomes the finger.
In our usability tests we have found amazing”, says Markus Heussen, founder and Managing Director of b-tix GmbH. users who have worked with the new calculator, tried to wipe the mouse then also in other Web applications. Because we have realized that we are right with our innovative operating concept”, Handley explains. Calculator by default uses BiPRO interfaces for quotations and conclusion of the contract, but also other Use interfaces. The Continentale Insurance Federation uses strategy its multi channel IT already on the b-tix client use different access paths. The new solution in the broker distribution channel will be introduced from 2014. The Dortmund-based on the DKM allow views 2013 at the stand in Hall 3B B7. About b-tix GmbH, the b-tix GmbH is a leading consulting and solution provider in the area of the insurance industry by BiPRO standards-based networking. As a network of experts, bundles the company know-how around the standards of BiPRO e. V., provides specialized consulting, service, and support services and developed software for the application of standards. For more information about the company on the Internet at. About the Continentale Insurance Federation on reciprocity the Continentale is not a company in the usual sense, because it sees itself as a Federation of insurance mutual”. This basic understanding determines the actions in all areas and in all companies. It is based on the legal form of the company: The Continentale is at the top of the group health insurance a.G. (founded in 1926), an insurance Association and a Versicherungsverein auf Gegenseitigkeit belongs to its members, the insured. Thanks to this legal form, the Continentale immune against takeovers and in their decisions is independent of shareholder interests. For more information about the company on the Internet at